What is the difference between MDM and MAM in Intune?

The correct answer emphasizes that Mobile Device Management (MDM) governs the entire device, while Mobile Application Management (MAM) is specifically geared towards managing applications and data within those applications.

MDM provides comprehensive control over the device, allowing administrators to enforce security policies, manage device settings, and remotely wipe the device if necessary. This includes features such as device enrollment, configuration management, and compliance checks, all aimed at ensuring the security and proper functioning of the entire device.

On the other hand, MAM allows for more granular control, focusing solely on the applications that are used on the devices. This is particularly important in scenarios where personal devices are being used for work purposes (BYOD – Bring Your Own Device). MAM can protect corporate data within those applications without needing to manage the entire device. Thus, MAM is focused on securing the applications and managing the data they handle, without interfering with personal data or settings on the device.

This distinction clarifies how organizations implement security strategies according to their needs, balancing control and user privacy.